22 million visitors have enjoyed the Keukenhof Virtually Open in the past 8 weeks . Because the park was not open to the populace this year , an on-line and television system cause was launched . Under the motto ‘ if you may not add up to Keukenhof , we will bring Keukenhof to you ’ Keukenhof brought the tulip splendour to the great unwashed ’s homes .
Keukenhof virtually openKeukenhof shared 23 video recording in 8 week via its social media channels , with new videos of the bloom in the park each workweek . The nurseryman explained about the various flush and demonstrate beautiful position in the parkland . In a unlike way than usual , Keukenhof still stay the external showcase for the Dutch floricultural sphere . The park bloomed beautifully thanks to the sunny spring .
“ Keukenhof ’s online campaign was successful , ” says director Bart Siemerink . “ Keukenhof already had 176,000 followers on Facebook before the spring . That grew to 267,000 in recent weeks . Instagram almost doubled the bit of followers from 35,000 to 62,000 . The chemical reaction on Keukenhof ’s campaign were positive : the park welcome many ( handwritten ) letters of keep , give thanks you notes and response via email and social media . This was middle - warming in this difficult time . ”
New initiativesAn empty Keukenhof also offered the opportunity to show the Mungo Park to the cosmos in a unique way . This was done , among other things , by a practical world tour and a 360 degree walk through the parkland . More than 600,000 masses watched these videos . The live flow on Facebook , in which director Bart Siemerink took spectator on a 30 - minute guided spell of Keukenhof , was watched by more than 500,000 people . This allowed viewers to get the park as if they were there in person .
Keukenhof on televisionThis season , various new collaborations were take off with television channels at home and afield . There was a wonderful collaboration with Omroep Max , a Dutch television duct : thanks to two 45 - min docudrama , over a million people enjoyed the leaping images of Keukenhof . The program of other Dutch television shows were also viewed by millions of viewers in the Netherlands . Keukenhof was also shown abroad via ZDF , ARD , TF1 , CBS and other major distribution channel . In this elbow room Keukenhof was able-bodied to reach a wide consultation with colourful videos of the Dutch flowers . Thanks to a live carrying out by DJ Fedde Le Grand at SLAM FM and a video with violinist Rosanne Philippens , Keukenhof also appealed to other aim group this year , besides the visitors who normally get to the park .
Results season 20202020 was a year without visitors for Keukenhof and therefore a year without income . “ Fortunately Keukenhof has had good seasons in recent years , ” suppose Siemerink . “ We are now work towards the next season . We are using this year ’s preparations for 2021 . We look forward to show the parking area to our visitors in veridical lifespan . ”
Keukenhof will be overt in 2021 from March 20 to May 9 .
For more information : Keukenhofkeukenhof.nl
